It's been a long time since I've had a good rant. Typically I try not to do it too much. I don't want to seem like a whiner, but recently I've noticed something that I think needs to be addressed. It's made me take a step back and think and I hope it does the same for you. In my social circles, I've noticed a lot of other photographers out there posting about how they "rocked a wedding" or that they were "awesome during the shoot." I think Chase Jarvis said it best when he said "Excellence is the price of admission." If you are a professional photographer, you're expected to be good, that's why you do it. People hire you because you know what you're doing and you're good at what you do. Saying that you rocked a particular shoot really ends up making you look arrogant on one hand, and on the other, it could be misconstrued into meaning "I rocked this shoot, but I might not do so good on others." It's this kind of egotistical attitude that give us hard-working professionals a bad name.

Another thing I wanted to touch on is the meaning of professional. Somehow it's gotten out that a professional is the one who has all the fancy, expensive gear. This couldn't be farther from the truth. It's long been said that the camera doesn't make the photographer. In reality, it's the knowledge and experience that determines how the photos will turn out, not the gear itself. For example, you give the photographer a simple point-and-shoot camera and they'll put some thought into it and make a great picture. If you give a large professional camera to a complete novice, most likely they will just aim it at something and push a button, hoping the photo will turn out. Sure in some situations, the gear you have can make a difference, but what good is it if you don't know how to use it to it's fullest potential?

Going along with that, being a professional means more than having good gear and producing good images....I can hear all your heads spinning, but it's true. Being a true professional also refers to the way you conduct yourself. I've seen others who create brilliant work, but don't handle themselves very well. Sorry to say, word gets around and if you're branded as an immature or arrogant person, you'll notice your business dropping off quite rapidly. Being a professional means treating each customer like they matter. Giving one person the same attention as another even though they might not have bought your most expensive package. It's all about the experience and if your clients always have a good experience with you, then they will keep coming back and bring others with them. So basically what I'm saying is to treat others how you would want to be treated....remember the golden rule? Well, even in this day in age, it still applies so use it to your advantage!

That's all the ranting I have today, thanks for listening!